September 16th, 2007

Name of owner: John K. Cannon

Name of company: John Cannon Homes, Inc.

Main office location: 6710 Professional Parkway W., Suite 100, Lakewood Ranch

Phone number: 924-5935

Web site:www.johncannonhomes.com

Satellite office locations: 1005 Riviera Dunes Way, Palmetto;7828 La Cantera Place, Bradenton; 7905 Waterton Lane, Bradenton; 1908 Ganton Ave., Bradenton; 8343 Catamaran Circle, Bradenton; 8226 Archers Court, Sarasota;9417 Swaying Branch Road, Sarasota and 12221 Broadwater Loop, Lake Thonotosassa.

Date company founded: 1987

Bio of owner: From an early age, building tree forts for his friends, John Cannon had a calling to build. After earning a degree in building construction from Michigan State University, he moved to Sarasota to work as a management trainee for a national builder. Quickly moving up the ranks, he began overseeing projects on Florida's east coast. Soon, Cannon returned to Sarasota, where he met and married his wife, Phillipa. Almost immediately after starting their life together, they began a home-building business in their garage. For more than 20 years, John Cannon Homes, Inc. has set the standard in luxury custom home building and design, creating distinctive homes for people who appreciate the fine art of living well. Creating homes of timeless beauty and lasting value has earned John Cannon Homes the recognition of local and national awards year after year.

Annual revenue: Gross revenue 2006, $83 million

Number of employees: 83

Number of contract staff: 0

Mission: "To create homes of timeless beauty, superior craftsmanship and enduring quality, for our respected customers, while providing the highest level of personalized service and support by all of our team members. We will never forget that your home is the center of your life, a place to build memories, raise a family, entertain friends, and celebrate life. The entire John Cannon Homes team aspires to fulfill your dream, and make your home building experience rewarding. By holding true to our values and maintaining a profitable business environment, we can continue our growth as a company, provide for our employees personal fulfillment, and continue to be a responsible member of our community."

Market niche: Luxury custom home builder

Owner's forecast for the future: Anticipating a slow and steady increase in sales in '08.

Best quote: "Never hire or promote in your own image. It is foolish to replicate your strengths and idiotic to replicate your weakness."

Best consumer tip: "Deal with a builder in the community who is established, fiscally conservative and one who has a cooperative pricing structure with their trade partners."

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